Vārm

Through product-focused compositions, intimate portraits and documentary-style glimpses behind the scenes, my visual approach aimed to reflect both the tactile quality of the garments and the people who bring them to life. The imagery tells a story of thoughtful design, ethical values and quiet confidence—capturing fashion not just as an object, but as a lived experience.

YEAR

PROJECT

CLIENT

ROLE

2021-2022

Brand Photography
& Content Creation

Vārm

Creative Direction,
Photography

milena paeske berlin art director and photographer

CLIENT

ROLE

YEAR

IDEA

Vārm

Brand Photography

2021-2022

Through product-focused compositions, intimate portraits and documentary-style glimpses behind the scenes, my visual approach aimed to reflect both the tactile quality of the garments and the people who bring them to life. The imagery tells a story of thoughtful design, ethical values and quiet confidence—capturing fashion not just as an object, but as a lived experience.